Styling Tutorials & Guides
We know you are excited to get your hands on our brand-new products! Why not learn about them so you are ready to roll when they arrive?
MakeUp Eraser: How-To With Demi Moore!
MakeUp Eraser is dedicated to creating the most sustainable makeup removal product in the world by using only the most accessible resource available: WATER. We truly believe we can eliminate the 3rd most wasteful product in the world: WIPES. MakeUp Eraser is dedicated to creating the most sustainable makeup removal product in the world by using only the most accessible resource available: WATER. We truly believe we can eliminate the 3rd most wasteful product in the world: WIPES.
American Crew: Fiber Grooming Foam!
Lightweight, fibrous hair foam that provides long-lasting manageable volume with medium hold and natural shine. Works well with medium to longer length hair.
American Crew: Defining Paste - Short American!
For added texture or increased definition. Beeswax provides a natural, pliable hold for various lengths. Wax-like consistency provides a matte finish while still remaining easy to distribute through hair. Defining Paste is similar to Fiber in texture and effects but is easier to use and distribute through hair. It can also be used in hair that’s beyond 2” in length. For medium hold with low shine.
American Crew: Light Hold Styling Gel - The Executive!
Light Hold Styling Gel builds thickness and shines while providing light control. Our alcohol-free, flake-free formula will not dry the scalp and contains thermal barriers that protect the hair from environmental stress and blow drying or heat treatments. This is one gel that works to condition the scalp with ginseng and sage extract.
American Crew: Medium Hold Spray Gel - Long American!
Enriched with Sage, Ginseng, and Quillaja, Medium Hold Spray Gel provides a natural look and feel with medium hold. Excellent for blow-drying and hair of all lengths, this product can be used on damp or dry hair.